Upon turning in the manuscript for the book earlier this year to Simon & Schuster, his publisher, Burchard was stunned when editors demanded substantive changes, citing commercial prospects. Rather than compromise his creative vision, Burchard walked away from a million-dollar publishing deal.
Instead, Burchard released “Motivation Manifesto” via the much smaller Hay House. Sales are just fine; the book debuted atop numerous bestseller lists. The lesson: Doubt Burchard’s personal power at your own risk.
Burchard’s own experience proves he walks his talk. As Burchard teaches in the book, starting with the opening passage, we doubt our own personal power at our own risk.
“There comes a time in the lives of those destined for greatness when we must stand before the mirror of meaning and ask: Why, having been endowed with the courageous heart of a lion, do we live as mice?”
Shifting from self-doubt to self-assurance takes courage. Burchard’s 9 declarations are designed not only to claim our personal power but to “reclaim our freedom.”
“Let us awaken now and realize there is greater vibrancy, joy, and freedom available to each of us,” Burchard writes. “There is more feeling. There is more power. There is more love and abundance. But gaining access rests on our shoulders, for only two things can change our lives: either something new comes into our lives, or something new comes from within. Let us not hope for mere chance to change our story; let us summon the courage to change it ourselves.”
Burchard illustrates how through his 9 declarations:
1. Meet life with full presence and power.
2. Reclaim your agenda.
3. Defeat your demons.
4. Advance with abandon.
5. Practice joy and gratitude.
6. Do not break integrity.
7. Amplify love.
8. Inspire greatness.
9. Slow time.
I can understand Simon & Schuster’s hesitancy to release this book as-is, since Burchard’s voice and message here is different than his previous best-sellers such as “The Charge.” Although Burchard routinely shares his spiritual side, he is best known as a business coach. “Motivation Manifesto” is Burchard’s most spirit-filled to date, and his passion for the subject is obvious through his vibrant, vivid language. Hay House seems like a natural fit for Burchard. What fruits this new partnership bears will be intriguing to see.
In the meantime, pick up Burchard’s “Manifesto,” get motivated and take action.
Photo: Brendon Burchard, Facebook