To get started all you need is 10 minutes a day and a cluttered mind yearning to be more open.
The Headspace app is the brainchild of Puddicombe and business partner Rich Pierson, a former ad exec, who at the time of their meeting of the minds, was burned out.
“Rich was keen to learn meditation and find a way to relax,” Puddicombe said in a profile last month. “I was keen to find a way to make meditation accessible. So we did a skill swap. That’s how it all came about.”
The meditations available in the socially conscious company’s app are rooted in science, backed up by the boom in research touting the many health benefits of a regular meditation practice, detailed in Puddicombe’s TED talk below.
Overdependence on instant gratification from our buzzing devices is a major driver of interest in the app. The irony that the same technology also provides the solution is not lost on Pierson, who made the observation while showing off the app at Headspace’s Venice, Calif., office this week.
The app and initial training are free, with additional advanced content available for purchase.
Business so far is strong.
Headspace currently counts more than 1 million active users, according to Pierson, including celebrities such as Emma Watson and Gwyneth Paltrow. The self-funded company headcount is 40 and growing. You can join them all by downloading the app here.
Photo: Premasagar Rose/Flickr.com